D&G’s brand health collapses among Chinese consumers after ‘racist’ ads
Questionable ads and leaked comments from fashion house founder dents brand’s image in China.
-
Jifen Bao tops YouGov brand advocacy rankings
Jifen Bao has the strongest brand advocates among Chinese consumers, new analysis from YouGov BrandIndex reveals.
-
Chanel to Chow Tai Fook: The Brands Chinese consumers are eyeing on Singles’ Day
The top 5 most wanted brands across fashion, luxury, watches, skin care and mobile devices. Singles’ Day, the world’s largest shopping event, kicks off ...
-
Chinese millennials love home-grown digital brands
The most popularly discussed brands amongst those aged 18 to 34.
-
Will Amazon be welcomed by Singapore’s shoppers?
With Amazon yet to announce its South-east Asia market expansion plan officially, would reports of the expansion still impact on Amazon’s brand perception among ...
