Millennial travelers look for individualised, cultural experiences
New data from YouGov Reports reveals the many ways today's youth aren't vacationing like their parents' generation.
YouGov: What the world thinks.
YouGov is a global market research and data company built on a simple idea: The more people participate in the decisions made by the institutions that serve them, the better those decisions will be.
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Latest stories
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42% of APAC respondents are interested in making in-flight VoIP calls in the future
Airlines are introducing new features to make the flying experience as joyful as possible. But how do people feel about these features and what ...
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Almost half of APAC respondents think it's not okay to wear socks with sandals
Whether someone is fashionable is rather subjective. But the latest YouGov survey can give you a hint on the general fashion taboos that most ...
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Two in five APAC respondents think commercial space flight will be possible after 2025
Technologies bring us convenience and improve our standard of living. In the past decade, we saw lots of advancements that we probably never thought ...
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Oscars nominations influence just 12% of cinemagoers
It’s official. Awards season is upon us again and this week’s Oscars will define the big Hollywood winners from the past year. But rather ...
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Almost 40% of APAC respondents have already broken their New Year’s resolutions in February
YouGov research finds that as much as 96% of APAC respondents have made vows to themselves for 2017. While saving resolution is the most ...
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Despite the m-commerce hype just 15% of APAC consumers used apps to buy apparel in the past year
New YouGov research reveals 39% of consumers believe retailers will close physical stores as online shopping becomes more popular
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Fish is the most popular dish to bring in the year of Rooster
New YouGov research reveals instant messaging services are most popular means of sending new year’s e-greetings
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APAC respondents would most like to see new Formula 1 race in Hong Kong
New YouGov research reveals Ferrari, Red Bull, Shell and Mercedes are the brands most associated with F1
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Over half of APAC consumers will exchange gifts during Christmas
With Christmas just around the corner consumers are gearing up for another year of festive merriment. But how will people in Asia Pacific be ...
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